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 VIP Report: Product Review of RightTrade
22nd July 2009
Product Review of RightTrade
Reviewed by Anne Jordan
978-1-904769-64-4
Published July 2009
Total pages: 16
From the introduction:
"RightTrade gives an insight into media trends by measuring the sentiment of all US
publicly traded companies using YellowBrix’s proprietary Semantic 3.0 PlatformSM.
This tool analyses articles from the mainstream news media and blogs for the volume
of media exposure for companies, people, products and topics, and uses sentiment
analysis to weigh the level of positive or negative content within an article or blog,
providing an interactive and visual representation of the data.
YellowBrix was formed in 1997 when the former
Corporate Information Division of Infoseek Corp. was spun off to create a new
company, initially named NewsReal Inc. It is a privately held company, backed by
international investors including Soros Private Equity, ABN AMRO and Tribune Media
Services. Yellowbrix specialises in real-time information delivery and the provision
of content analytics, content syndication services and content management
technologies."
- Product Review of RightTrade (including screenshots)
- Introducing RightTrade
- VIP's View
- Sources of information and information partners
- Sentiment Analysis
- Audience
- Coverage / content
- Type of reports available
- Search options
- Interface
- Printing, downloading and exporting
- Portfolios & Alerts
- Timeliness
- Help and user support
- Costs
- Contact Details
- Web Resources
- About the Reviewer
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