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Who Uses VIP?

In today's budgets, every penny counts. VIP helps organisations get the most value from their data investment.

Senior Information Professionals rely on VIP to:

  • Identify and short-list new products in the market for consideration
  • Compare their content resources to others available
  • Understand the features and options available in different content products
  • Learn about niche products in new areas, as well as new releases from tried-and-true players
  • Stay on top of what's happening in the industry and how it might impact their contracts, needs and resources
  • Make and support purchase decisions to senior management.

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Researchers and Information Workers rely on VIP to:

  • Understand the ins and outs of complex products
  • Identify ways to extract more value from their information resources to make the most of their organisation's investment
  • Share knowledge across teams about best practices and usage tips for using information products
  • Build awareness of changes in the marketplace (vendor news, new product features, new product releases, changes in content) that have an impact on their work.

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Information and Content Consultants rely on VIP to:

  • Advise clients on new products, changes in the market and changes that may impact their information resources and contracts
  • Build awareness of new players, offerings and technologies in the industry
  • Identify opportunities for partnerships, business development, speaking and other developments.

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Vendors rely on VIP to:

  • Gain intelligence about emerging and unmet needs in the marketplace
  • Develop insight about competitors' products, features and developments
  • Identify opportunities for partnerships, business development, and filling market voids
  • Build awareness for their brands and offerings.

Vendors may also be interested in learning about sponsorship opportunities on the VIP website and through other sites in the FreePint Family.

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Need more? FreePint offers a wide range of resources to help with information work. Learn how FreePint can help.

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Subscribe to VIP and save 60% off the single-issue price and receive VIP Magazine and VIP Reports (Product and User) for a year.

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Featured Resources

Latest LiveWire commentary:

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