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 Re: Too far ahead of the users?
Author:Joanna Ptolomey
Date:Thursday, 26th Nov 2009 08:59
Views:1,163 (excluding Digests and RSS feeds)
Category:Industry Update
URL:http://www.vivavip.com/go/e27262

This is very interesting feedback, especially that few organisations 'at the sharp end' are making use of social media tools such as wikis, tweets or mobiles.

I have been asking myself a simialr question recently in my role as the FUMSI 'Use' practice editor. We are all talking about social media, and tinkering with it, but who is actually integrating it into their business with success. FUMSI also published the FUMSI Report: Folio on Social Media in July, which included the results of our survey of how organisations are managing in the social media space.

I decided to commission some case studies (for FUMSI) on exactly how are social media tools being used in industry, with some hints and tips on what works and what doesn't. I should have examples for a library, the pharmaceutical/biotech sector and the construction industry. So look out for some FUMSI 'Use' practice case studies coming in the New Year. (If you have a suggestion for a case study or want to volunteer to write one, please email me at joanna.ptolomey@fumsi.com)

In business we are always interested in what is 'trending', but we need tried and tested tools and processes that help to drive a business with tangible results. We all wonder what will emerge from the social media box of delights as 'really useful'.

Joanna Ptolomey
VIP Reviewer and FUMSI 'Use' Practice Editor


Reply To This Message

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Topic Author Date
• Too far ahead of the users?
What’s playing the biggest part in changing the information landscape: policy, technology, money or attitude? It was one of a series of challenging questions put to a panel of information specialists at an event organised in London by SLA Europe (http://www.sla-europe.org/).

Sara Batts, a new entrant to the profession after ...
Tim Buckley Owen 26/11/09 07:55
  • Re: Too far ahead of the users?
This is very interesting feedback, especially that few organisations 'at the sharp end' are making use of social media tools such as wikis, tweets or mobiles. I have been asking myself a simialr question recently in my role as the FUMSI 'Use' practice editor. We are ...
Joanna Ptolomey 26/11/09 08:59

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