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| Re: Free vs fee – the future of news |
| Author: | Robin Neidorf |
| Date: | Wednesday, 4th Nov 2009 13:48 |
| Views: | 1,228 (excluding Digests and RSS feeds) |
| Category: | Industry Update | | URL: | http://www.vivavip.com/go/e26539 |
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Always interesting to see this issue come up again. VIP is in the final data-gathering stage of our annual survey on 'News Needs and Preferences,' and the user-side perspective on free and fee is coming through strong in the data.
Respondents tell us that advertising-supported news content is relatively unimportant in their overall mix of news resources, but they do rely significantly on web-based versions of print products. Professional blogs are also inching upwards in importance, so perhaps part of the next-generation model isn't so much the traditional editorial news team but smaller team clusters that are more economically sustainable online...?
As of today, over 54 percent of our respondents report that their use of free news resources has increased in the past 12 months, and just under 58 percent expect it to increase further in the next 12 months.
Full results to be published this month, alongside VIP's comparative review of news offerings from Dow Jones and LexisNexis - pre-order now if you're not yet a VIP subscriber. I'll also be doing a brief talk at Online Information in London on our findings. Register to get information on our schedule at the show.
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| • | Free vs fee – the future of news | | The future of the news industry has been a hot topic for most of this year, with LiveWire contributors regularly posting on the battle between online and print (see http://www.vivavip.com/go/e26321 http://www.vivavip.com/go/e24652 and http://www.vivavip.com/go/e24414). In the past week, London’s Evening Standard newspaper decided to go free completely, thereby driving three ... |
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Penny Crossland |
04/11/09 13:09 |
| • | Re: Free vs fee – the future of news | | Thanks for a good write-up of the main discussion points.
I don't believe that all newspaper publishers who go to a paid model will find themselves in considerable trouble. There are two key points which will determine whether it is a troublesome transition or a triumphant transition:
1) Content creators who take what ... |
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Jeremy Lawson |
16/11/09 21:38 |
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Sara Batts |
10/11/09 10:57 |
| • | Re: Free vs fee – the future of news | | Penny
Good piece, but you might note Larry was claiming 85% newspaper traffic came through Google, and I have 65%
I’d rather you’d named checked NLA web content licensing and our website www.nla-web.com
Regards
Andrew
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Andrew Hughes |
05/11/09 09:47 |
| • | Re: Free vs fee – the future of news | | It was a really interesting discussion last night - I blogged my notes here:
http://imnotlefthandedeither.blogspot.com/2009/11/sla-europe-free-v-fee-future-of-news.html |
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Katy Stoddard |
04/11/09 16:04 |
| • | Re: Free vs fee – the future of news | | Always interesting to see this issue come up again. VIP is in the final data-gathering stage of our annual survey on 'News Needs and Preferences,' and the user-side perspective on free and fee is coming through strong in the data. Respondents tell us that advertising-supported news content is relatively unimportant ... |
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Robin Neidorf |
04/11/09 13:48 |
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